Everything you need to move customer work in WhatsApp.
UseWaba is broader than a chatbot. It captures, qualifies, routes, automates, hands off, and measures across every team that touches a customer conversation.
Capture
Capture the right context upfront
Turn the first customer message into useful business context before the team follows up.
Lead Capture
Turn ad clicks, website buttons, campaign replies, and direct WhatsApp messages into structured lead records your team can act on.
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Applications
Guide applicants through clear steps, collect readiness details, and prepare structured context before a team reviews the application.
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Bookings
Let customers request bookings, share preferences, confirm details, and handle reschedules directly inside WhatsApp.
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Move the conversation into action
Route, hand off, and connect WhatsApp activity to the systems and teams that need it.
Customer Support
Capture support context, answer common questions, and route urgent issues without losing the thread of the conversation.
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Routing & Handoff
Use customer intent, location, branch, category, or workflow stage to route conversations to the right person or team.
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Integrations
Trigger webhooks and send structured WhatsApp workflow data to CRMs, Google Sheets, ERPs, automation tools, or internal systems.
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Improve the workflow over time
Build better flows, see what happens, and make WhatsApp work measurable.
Workflow Builder
Design flows that ask questions, branch by customer response, trigger actions, and prepare the next step for your team.
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Measurement
Track sources, clicks, demo actions, signup intent, workflow logs, and routing events so WhatsApp becomes measurable, not invisible.
Open feature pageSee the workflows before you build.
Try demo flows for lead capture, bookings, support, and applications.
View workflow examples